The headline is the 'ticket on the meat.' Use it to flag down readers who are prospects for the kind of product you are advertising.
quote by David Ogilvy
Submitted by Lucian Velea
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Related quotes
The effectiveness of advertising depends on the amount and kind of product information available to consumers... advertising will be more successful the more impoverished the consumer's information environment.
quote by Michael Schudson
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Advertising is salesmanship mass produced. No one would bother to use advertising if he could talk to all his prospects face-to-face. But he can't.
quote by Morris Hite
Submitted by Lucian Velea
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There is a great deal of advertising that is much better than the product. When that happens, all that the good advertising will do is put you out of business faster.
quote by Jerry Della Femina
Submitted by Lucian Velea
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The most important word in the vocabulary of advertising is TEST. If you pretest your product with consumers, and pretest your advertising, you will do well in the marketplace.
quote by David Ogilvy
Submitted by Lucian Velea
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Headline Hustler
I got me a job on the local paper
Everybody there thinks Im nice
But theyd better look twice
'cos it isnt me
I wanna be
Headline hustler
Scandal maker
Headline hustler
Money taker
You keep writing me letters
But I havent got time
Im busy looking at photographs
But theyd better not be from the bbc
Youre gonna hear from me
Headline hustler
Scandal maker
Headline hustler
Money taker
Better not turn around
Ill stab you in the back
And you dont know what Im hiding
Under my plastic mac, under my plastic mac
I got a very good friend in the cia
And he says that he never takes bribes
But hes telling lies
'cos hes into me
He knows I wanna be
Headline hustler
Scandal maker
Headline hustler
Money taker
If your brothers wearing dresses
And your neighbours swapped his wife
Well, Im gonna make the headlines
With your private life
With your other wife
Headline hustler
Scandal maker
Headline hustler
Money taker
Headline hustler
Scandal maker
Headline hustler
Money taker
song performed by by 10 Cc
Submitted by Lucian Velea
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'Be comfortable with who you are', reads the headline on the Hush Puppies poster. Are they mad? If people were comfortable with who they were, they'd never buy any products except the ones they needed, and then where would the advertising industry be?
quote by Charles Edwards
Submitted by Lucian Velea
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Am I The Kind Of Girl Who Could Be Your Boyfriend?
Am i the kind of girl who could be your boyfriend
Am i the kind of jill who could play with jacks
Am i the kind of girl who could be your boyfriend
The kind of screw that your toolbox lacks
Put on the shoes, come let's go bend the rules
We'll kiss and make up, showing them all
They're straight-laced fools
I'm the kind of girl who could be your boyfriend
Am i the kind of woman who could be your man
Let's twist it up
Let's fix it up
Let's bend it up
C'mon now
Let's send it on up
Am i the kind of girl who could be your boyfriend
Am i the kind of belle who could be your beau
Am i the kind of girl who could be your boyfriend
The kind of buck who could spend your dough
Tear up the ticket, who needs that show tonight
Tear up the ticket, i'll be the groom
And honey you'll be the bride in white
I'm the kind of girl who could be your boyfriend
Am i the kind of girl who could be your man
Let's twist it up
Let's send it up
Let's bend it up
C'mon now
Let's fix it up
La la la la la la la
Am i the kind of girl who could be your boyfriend
Am i the kind of girl who could be your man
Am i the kind of girl who could be your boyfriend
Am i the kind of girl who could be your man
song performed by by Xtc
Submitted by Lucian Velea
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Tofu hot dogs are actually scarier than real hot dogs. It's like wanting the worst possible meat product without even the thrill of it actually being meat.
quote by Doug Coupland
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Advertising doesn't create a product advantage. It can only convey it.
quote by William Bernbach
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The greatest thing to be achieved in advertising, in my opinion, is believability, and nothing is more believable than the product itself.
quote by Leo Burnett
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Political advertising ought to be stopped. It's the only really dishonest kind of advertising that's left. It's totally dishonest.
quote by David Ogilvy
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But I think technology advertising will have to stop addressing how products are made and concentrate more on what a product will do for the consumer.
It is flagrantly dishonest for an advertising agent to urge consumers to buy a product which he would not allow his own wife to buy.
quote by David Ogilvy
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Let advertisers spend the same amount of money improving their product that they do on advertising and they wouldn't have to advertise it.
quote by Will Rogers
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One Meat Ball
(l. singer-h.zaret)
The little man walked up and down
To find an eating place in town
He read the menu through and through
To see what fifteen cents could do
One meat ball, one meat ball
Well, he could afford but one meat ball
He told the waiter near at hand
A simple dinner he had planned
The guests were startled one and all to hear
That waiter loudly call
One meat ball, one meat ball
Well, this here gent wants one meat ball
Little man felt very bad
One meat ball was all he had
And in his dreams he hears that call
Ya gets no bread with one meat ball
One meat ball, one meat ball
Well, you get no bread with one meat ball
Well, he could afford but one meat ball
One meat ball, one meat ball
All he could afford was one meat ball
One meat ball
song performed by by Ry Cooder
Submitted by Lucian Velea
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Ticket To The Moon
Remember the good old 1980s?
When things were so uncomplicated?
I wish I could go back there again
And everything could be the same.
Ive got a ticket to the moon
Ill be leaving here any day soon
Yeah, Ive got a ticket to the moon
But Id rather see the sunrise in your eyes.
Got a ticket to the moon
Ill be rising high above the earth so soon
And the tears I cry might turn into the rain
That gently falls upon your window
Youll never know.
Chorus:
Ticket to the moon (ticket to the moon)
Ticket to the moon (ticket to the moon)
Ticket to the moon (ticket to the moon).
Fly, fly through a troubled sky
Up to a new world shining bright, oh, oh.
Flying high above
Soaring madly through the mysteries that come
Wondering sadly if the ways that led me here
Could turn around and I would see you there
Standing there (and I would see you there, waiting...)
Ticket to the moon
Flight leaves here today from satellite two
As the minutes go by, what should I do?
I paid the fare, what more can I say?
Its just one way (only one way)...
Repeat chorus:
Repeat chorus:
song performed by by Electric Light Orchestra
Submitted by Lucian Velea
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Most people don't have the money to spend on advertising to create awareness among readers, nor do they have the contacts at newspapers or magazines to get their books reviewed.
quote by Sara Paretsky
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Not offering this kind of guarantee means that they do not believe in their product enough, and they do not care about if a salesman is over promising or over selling their product.
quote by Matthew Lesko
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For Molly, Concerning God
Is God the one who eats the meat
off the bones of dead people?
-Molly Miranda Jong-Fast, age 3 1/2
God is the one,
Molly,
whether we call him
Him,
or Her,
treeform or spewing
volcano,
Vesuvius or vulva,
penis-rock,
or reindeer-on-cave-wall,
God is the one
who eats
our meat,
Molly,
& we yield
our meat
up willingly.
Meat is our
element,
meat is our
lesson.
When our bodies fill
with each other,
when our blood swells
in our organs
aching for another,
body of meat,
heart of meat,
soul of meat,
we are only doing
what God wants
us to—
meat joining meat
to become insubstantial air,
meat fusing
with meat
to make
a small wonder
like you.
The wonder of you
is that you push
our questions
along into
the future—
so that I know
again
the wonder of meat
through you,
the wonder of meat
turning to philosophy,
the wonder of meat
transubstantiated
into poetry,
the wonder of
sky-blue meat
in your roundest eyes,
the wonder of
dawn-colored meat
in your cheeks & palms,
the wonder of meat
becoming
air.
You
are my theorem,
my proof,
my meaty metaphysics,
my little questioner,
my small Socrates
of the nursery-schoolyard.
To think that
such wonder
can come from meat!
Well then,
if God is hungry—
let Him eat,
let Her eat.
poem by Erica Jong
Submitted by Poetry Lover
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Many manufacturers secretly question whether advertising really sells their product, but are vaguely afraid that their competitors might steal a march on them if they stopped.
quote by David Ogilvy
Submitted by Lucian Velea
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