But I think technology advertising will have to stop addressing how products are made and concentrate more on what a product will do for the consumer.
Related quotes
Can advertising foist an inferior product on the consumer? Bitter experience has taught me that it cannot. On those rare occasions when I have advertised products which consumer tests have found inferior to other products in the same field, the results have been disastrous.
quote by David Ogilvy
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The effectiveness of advertising depends on the amount and kind of product information available to consumers... advertising will be more successful the more impoverished the consumer's information environment.
quote by Michael Schudson
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But, when we started our product portfolio, we focused the mixed signal requirements first for image processing devices and then in audio applications , targeting our technology into the growing use of digital technology in consumer markets.
quote by David Milne
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There are huge advertising budgets only when there's no difference between the products. If the products really were different, people would buy the one that's better. Advertising teaches people not to trust their judgment. Advertising teaches people to be stupid.
Carl Sagan in Contact
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Junk is the ultimate merchandise. The junk merchant does not sell his product to the consumer, he sells the consumer to the product. He does not improve and simplify his merchandise, he degrades and simplifies the client.
quote by William Seward Burroughs
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Junk is the ultimate merchandise. The junk merchant does not sell his product to the consumer, he sells the consumer to the product. He does not improve and simplify his merchandise, he degrades and simplifies the client.
quote by William S. Burroughs
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Subsequent to the original Quicken, the whole idea that we, as a consumer products company, could actually make business products, that was a whole revolution in our thinking.
quote by Scott Cook
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There is a great deal of advertising that is much better than the product. When that happens, all that the good advertising will do is put you out of business faster.
quote by Jerry Della Femina
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The most important word in the vocabulary of advertising is TEST. If you pretest your product with consumers, and pretest your advertising, you will do well in the marketplace.
quote by David Ogilvy
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There's an expectation these days that novels - like any other consumer product - should be made on a production line, with one dropping from the conveyor belt every couple of years.
quote by Donna Tartt
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Technology
Technology is our future.
That's what they all say.
But I think our future
is getting in our way.
We, as humans
are becoming robotic.
So much so
that it seems idiotic.
We rely on machines
to tell us what to do.
If the computers are down
no one has a clue.
The kids play with joysticks
held tightly in their hand,
mowing people down
as fast as they can.
DVD video games
are all the rage now.
Kids don't skip rope anymore.
They've forgotten how.
Every day another gadget
is every kid's dream.
Just flick the tube on.
There's the advertising scheme.
Now what we have happening
I'm sure we all can see
is the technological giants
created a false reality.
Just sit and watch closely
that most kids we see today
don't know about simplicity
when it comes to play.
They long for it, I know.
For that's how we are made.
We've instincts for being human,
not robots on parade.
We cannot stop technology.
It's gone too far for that.
But progress must be sensible
and not replace humans to be an automate.
poem by Edwina Reizer
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Clearly, Japan is a most important market for digital consumer products.
quote by David Milne
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Advertising generally works to reinforce consumer trends rather than to initiate them.
quote by Michael Schudson
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Ambient Devices develops a new generation of consumer electronic products.
quote by David Rose
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Xerox did OK in moving to digital in the commercial space. They didn't do well in the consumer market, but they're not a consumer brand. They don't even know how to spell consumer.
quote by Antonio Perez
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It's in our best interest to put some of the old rules aside and create new ones and follow the consumer - what the consumer wants and where the consumer wants to go.
quote by Robert Iger
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All the action, in semiconductors at the present time is in the new consumer applications, and that's where we have focused our activities since we started doing our own products in the late '90s.
quote by David Milne
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We should assume that the end product can be switched off by any consumer who is offended or frightened by it.
quote by Richard King
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Advertising treats all products with the reverence and the seriousness due to sacraments.
quote by Thomas Merton
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I don't really like to talk specifically about customers by name - but we work with nearly all the leading manufacturers of consumer products worldwide and at quite a detailed engineering level.
quote by David Milne
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